"Franchise" gets used loosely across this industry, often stretched to describe anything from a basic referral link to a full reseller arrangement, so here's a concrete, specific answer to what it actually means to partner with ZeroLoss under this program — including the parts that might not match whatever assumption the word "franchise" brings to mind.
What you're actually responsible for
Building and supporting your own network of users — marketing to your audience or region, onboarding new accounts, and maintaining an ongoing relationship with the people you bring in over time. This is closer to running a focused business development operation than to being a passive referral source. It requires actual, sustained effort: content, outreach, answering basic questions, and building trust with the people in your network over months and years, not a single link shared once.
What ZeroLoss remains responsible for, and what never transfers to you
Execution stays centralized with ZeroLoss's automation infrastructure regardless of franchise status. You are not operating your own trading systems, you are not taking on any custodial responsibility for anyone's funds, and you are not liable for trading outcomes in the accounts under your franchise the way an actual reseller of a financial product typically would be. This is a meaningful distinction from franchise models in other industries, where the franchisee often takes on direct operational and liability exposure — here, the technology, execution, and custody-related responsibilities stay exactly where they are for every other ZeroLoss account.
What support actually looks like in practice
A marketing and training toolkit that includes ready-to-use branding assets, pitch decks, demo flows, and onboarding guides, so you're not building outreach materials from scratch. Dedicated partner support specifically for onboarding questions and issues that come up as you grow your network, separate from general customer support. And a recurring revenue model based on active accounts under your franchise over time, rather than one-time signup commissions that reward volume over sustained engagement.
Who this genuinely fits, and who it doesn't
This fits people who already have, or are actively building, some kind of audience or community with a genuine reason to trust their recommendations on financial products — a content creator, a regional community organizer, someone running a small advisory or education business adjacent to crypto. It does not fit someone looking for a passive income stream with minimal ongoing effort; that's a better description of the standard Referral Program, which requires no application and no ongoing relationship management. If you're unsure which category you fall into, that uncertainty itself is usually a sign that Referrals is the better starting point, with the option to move toward Franchise later once you have a clearer sense of the network you're actually building.
How the application and onboarding process works
Applying starts with a direct conversation via the contact link on the Franchise Programme page, rather than an automated signup form — because the fit genuinely varies by region, existing audience, and goals, and a short conversation up front tends to save both sides time compared to a generic application that doesn't capture any of that context.